Block - Building Identifier

Block uses augmented reality to allow University of Michigan students to identify buildings on North Campus by simply pointing their phone at any building. North Campus buildings are often connected to each other and only have signs at the front of the buildings, which are not always visible.

Students who are unfamiliar with North Campus often use Google Maps to get to the right area, but are left hanging when it comes to identifying the actual building. This is where Block comes in.